Digital Advisor, 12 month fixed term contract

  • Kennedys
  • Manchester, UK
  • Nov 17, 2021
Business Development Digital Marketing Legal Professional Services

Job Description

Kennedys is looking for a Digital Advisor on a 12-month fixed term contract to join our Business Development team based in London or Manchester. The successful candidate will support and guide the Business Development (BD) department to create a high-quality digital presence that drives the firm's growth ambition, supports its clients and markets, and increases the reach of Kennedys' online brand.


Kennedys Business Development team promotes Kennedys services and supports the firm's global growth ambition and our key clients and markets.

The UK Business Development team consists of four sub-teams: Pursuits, Clients and Markets, Client Development Systems, and Marketing and Communications, which encompasses Digital, Design, Brand, Events and Communications (internal and external).

We also have a Business Development presence in eight global offices.

Key Responsibilities

  • To ensure that digital priorities and deliverables are in line with key business strategies, Marketing and Communications objectives and digital industry developments. This will strengthen Kennedys' online presence and deliver an excellent user experience
  • The digital channels include the corporate website and social media, but may extend to other platforms such as blogs, apps, microsites and associate websites as necessary
  • To be responsible for organising and managing operational digital activities, covering website, social media platforms and reporting. This includes ongoing BAU ('business as usual') tasks, project work and marketing campaigns
  • To provide digital advice and expertise (e.g. user experience, content and design) to the wider business for relevant projects, products and services.

Required experience

  • Maintaining a corporate website using a recognised content management system e.g. creating and modifying navigation, page content. Ideally Umbraco and WordPress
  • Maintaining corporate social media accounts e.g. monitoring, planning and posting content. Ideally LinkedIn, Instagram, Twitter and Facebook.
  • Writing, editing and proofing corporate website and social media content
  • Using reporting tools such as Google Analytics to measure website performance and produce reporting
  • Enthusiasm for digital content marketing and maximising the value of digital channels
  • An interest in evolving digital channels with new ideas, processes, content and technology
  • Attention to detail and responsibility for quality control for final content
  • Organisation and time management to work across multiple projects and internal 'clients'
  • Ability to work independently to plan and manage tasks, campaigns and projects
  • Planning and delivering internal training e.g. social media best practice; CMS
  • Video/audio/image planning and creation experience (desirable)
  • Paid social media marketing campaign management experience (desirable)
  • Paid search engine marketing campaign management experience (desirable)
  • Experience of working on significant website enhancement or upgrade project (desirable)
  • Professional services experience or B2B experience (desirable).

About Kennedys

Kennedys is a global law firm with expertise in dispute resolution and advisory services. With over 2,300 people worldwide across 43 offices in the UK, Europe, Middle East, Asia Pacific and America we have some of the most respected legal minds in their field.

Our lawyers handle both contentious and non-contentious matters, and provide a range of specialist legal services, for many industry sectors but we have particular expertise in litigation and dispute resolution, especially in defending insurance and liability claims.

We're a fresh-thinking firm, and we're not afraid to bring challenging new perspectives to the table way beyond the traditional realm of legal services. We empower our clients with a diverse range of ideas, tools and technology to make their lives easier, as well as delivering exceptional results, every time.

What do we have to offer?

We welcome high-performing lawyers, business services professionals, secretaries, graduates and apprentices to join our rapidly expanding global firm. Whatever your role at Kennedys, you'll be involved in exciting and stimulating work, where your input will make a difference.

Our culture and values form a big part of who we are and we take them seriously. We make a difference by being approachable,straightforward, supportive and distinctive. Our values are at the core of who we are and what make us a great firm to work with and for.

We develop careers in an innovative and collaborative global environment, with our values at the core. We believe that supporting individual growth and development puts us in the best position to attract and retain talented individuals. Regardless of role or level, everyone has access to virtual learning to help you develop your skills, wherever you are in the world. A variety of other exciting opportunities are available including secondments to clients and our global offices as well as a comprehensive benefits package (details are available upon request).

We've created a culture based on client service, professional excellence, hard work and trust. We deeply value the relationships we build with our clients and we know that they value our warm, friendly human approach. We are here to provide answers, recommendations, strategy and tactics.

Kennedys is an equal opportunities employer and is committed to ensuring our recruitment processes are as inclusive as possible. We expect all employees to be aware of and comply with all relevant policies and procedures within their jurisdiction, including those relating to Information Security, Data Protection and Quality Management, refer any breach promptly to Risk & Compliance and to complete all mandatory training when requested.